Profile

I am an ambitious and motivated Designer with professional experience in product design and user experience. Being a quick learner, hard-worker and a problem solver, gives me the ability to work as an individual and in teams and make an excellent contribution to the success of any projects. Having a positive outlook to situations brings peace, happiness and fun to my work environment as well as others around me.

Work experience

UX/ UI Designer

Adidas Group HQ ,  Herzogenaurach, Germany

April 2017 - Present

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As the UX Designer I have the responsibility of creating simple and delightful user experiences utilizing principals of user-centered design. My goal is to deliver intuitive design solutions that help people achieve their goals.

Interaction Design

Develop design solutions to elegantly solve key scenarios to solve user and business goals.

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Rapid Prototyping

Develop rapid paper/clickable prototypes to evaluate the effectiveness of design solutions against identified scenarios.

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Front-End Development

Support Developer in the process and provide pixel perfect screens

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Product Designer

Freelance

2014 - Present

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I’ve worked with agencies and startup clients on UX and Product Design projects such as:
Enairgy, we created modular portable power bank for users to make and customize their product.
HKDesign, collaborated on a project between iStock and Nest Cam to explore how people perceive privacy.

I strive to understand user types, their needs and friction points to inform the user experience development process.

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Design Skills

UX/UI Design

User Experience 

3D Modeling

Exhabiton Design 

Sketching

Model Making 

Information Architecture 

Interface Design

Rapid Prototyping 

Ergonomic

Sustainable Design

Brainstorming  

Creative Problem Solving

Design Research 

Software Skills

Photoshop

3D Max

Solid works

Softimage

Hypershot

InDesign

Illustrator

HTML

Balsamiq 

Microsoft Office 

Languages

English

Farsi

2010 - present

2010 - present

Experience  Designer

Cygnus Design Group & EDG User Experience Design Group 

2016- 2017 

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Engaged in the business of providing way-finding, signage, environmental graphic, and industrial design services for well-known developers.

Designed communication strategy for built environment.
Envisioned and developed projects using digital and physical products.
Designed and implemented signage and way-finding program for retail, office and residential building.

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2014 -2016 Product and Exhibition Designer at JEvents Planing and Design, West Vancouver, BC

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2015 - Volunteer, Social Media and Advertisement at Live It Up Foundation, Vancouver

2013- 2015/ Visual Designer at Techno Electro, North Vancouver, BC

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Collaborations

Jan 2014- May 2014 / Collaborative Product Design with Vancouver Special, Vancouver, BC 

Jan 2013- May 2013 / Collaborative Furniture Design  with 18 Karat, Vancouver, BC 

Fall 2013/ Co-Creation and Brainstorming Team Leader , ECU university and Fraser Health 

Summer 2013/ Industrial Design Intern, Woke Design Studio, Vancouver, BC

Summer 2012 / Volunteer, Profit By Design Conference at Emily Carr University , Vancouver, BC

2009- 2010/ 3D Modeler and Designer at Fara Form Architecture, Iran

Communication and Sales 

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As a designer I have to have a great understanding of the problems and realities of the people I am designing for. Working in retail industry helped me a lot to learn about people's emotional and physical needs, and the way they see, understand, and interact with the world around them. 

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2013-2016/ Administrative  Customer Service Representative at NorthShore Neighborhood House.

2015/ Fashion Stylist & Customer Service Representative at Holtrenfrew, Vancouver

2014- 2015/ Assistant, Personal Shopping at Swarovski, Vancouver

2011-2012/ Sales Advisor & Customer Service at The Bay, West Vancouver 

Education

Bachelor Major in Industrial Design

Emily Carr University, 2011 - 2014

User Experience Certificate, 2015

Associate Degree in Industrial Design
IAUM University, 2007 - 2010